Al Ries

Al Ries

marketing professional and author
THE LAW OF THE CONTRACTION: A brand becomes stronger when you narrow its focus.More Al Ries quotes [03/29/2018 05:03:36]
Everyone is interested in what�s new. Few people are interested in what�s better.More Al Ries quotes [03/29/2018 05:03:36]
Your brand's power lies in dominance. It is better to have 50% of one market, instead of 10% of five markets.More Al Ries quotes [03/29/2018 05:03:36]
The real barrier (to building a brand) is the human mind. It normally takes decades to build a brand because it takes decades to penetrate the gray matter in between your ears.More Al Ries quotes [03/29/2018 05:03:36]
Advertising is the way great brands get to be great brands.More Al Ries quotes [03/29/2018 05:03:36]

Quotes of the month

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