Al Ries

Al Ries

marketing professional and author
A brand should strive to own a word in the mind of the consumer.More Al Ries quotes [03/29/2018 05:03:36]
Branding is simply a more efficient way to sell things.More Al Ries quotes [03/29/2018 05:03:36]
Customers want brands that are narrow in scope and distinguishable by a single word, the shorter the better.More Al Ries quotes [03/29/2018 05:03:36]
Your brand's power lies in dominance. It is better to have 50% of one market, instead of 10% of five markets.More Al Ries quotes [03/29/2018 05:03:36]
The best way to make news is to announce a new category, not a new product.More Al Ries quotes [03/29/2018 05:03:36]

Quotes of the month

Anna Aronova On the way from a dark past into a bright future we have to overcome grey present. -AnnaIsAronova [06/27/2018 02:06:04] More

Eugene Ryabyi Graphomania is a stellar disease of stupidity. [07/02/2018 04:07:35] More

Anna Aronova Any fanaticism is the highest degree of collective insanity.-AnnaIsAronova [07/17/2018 02:07:45] More

Eugene Ryabyi The whorehouse is a place where sins bloom and virtue fades. [07/03/2018 04:07:28] More

Kendall Jenner I don't care about anybody. [06/26/2018 10:06:30] More