Al Ries

Al Ries

marketing professional and author
A laser is a weak source of energy. A laser takes [only] a few watts of energy and focuses them in a coherent stream of light. But with a laser, you can drill a hole in a diamond or wipe out cancer.More Al Ries quotes [03/29/2018 05:03:36]
THE LAW OF THE CONTRACTION: A brand becomes stronger when you narrow its focus.More Al Ries quotes [03/29/2018 05:03:36]
Today, communication itself is the problem. We have become the world's first overcommunicated society. Each year we send more and receive less.More Al Ries quotes [03/29/2018 05:03:36]
Marketing is not selling. Marketing is building a brand in the mind of the prospect.More Al Ries quotes [03/29/2018 05:03:36]
The best way to make news is to announce a new category, not a new product.More Al Ries quotes [03/29/2018 05:03:36]

Quotes of the month

Eugeny Antonuk The puffiness of the impregnated face is indicative not so much of the disease as of the organism's struggle for purity by means of water - the body needs to float out. [09/01/2018 11:09:45] More


Anna Aronova Everything is relative to itself. [09/01/2018 03:09:00] More


Eugeny Antonuk And the top of the tree nodded, and the wind was to blame. [09/14/2018 04:09:15] More


Eugeny Antonuk The aphorism is designed to show the edges of wisdom and motivate to clarify the meaning, and the maxim "those who think at the stool level come to a standstill" speaks only of the author's self-admiration. [09/03/2018 05:09:57] More


Author Unknown In life, one has to reckon with fools, as well as on the battlefield with the enemy, who has numerical superiority on his side. [09/06/2018 02:09:07] More