Quotes about Advertising

The cable model is just a better model. Dual revenue stream: advertising-supported and subion-supported revenues. You know why Madison Avenue advertising has never done well in Harlem? We're the only ones who know what it means to be Brand X. It's easy to get a theatrical release that shows in one theater for a week. But there's no advertising, and no one sees the movie. It's hard to get a real theatrical release. The distribution of independent films is, to me, extraordinarily frustrating. Our kids didn't do this to themselves. They don't decide the sugar content in soda or the advertising content of a television show. Kids don't choose what's served to them for lunch at school, and shouldn't be deciding what's served to them for dinner at home. And they don't decide whether there's time in the day or room in the budget to learn about healthy eating or to spend time playing outside. Advertising agencies come to you and they are great fans, they are great creative people themselves, but they ask you to do something, and you say, "Well, we will, we'll create something together." And it is work. It's like you're doing something and they're saying, "Change this" and "Change that." It's not hard, horrible work, but creatively it's not just freedom. I want the largest audience I can get, because that's how I can charge the highest advertising rate. Which means what else do I want? Money. I am trying to earn a profit. It's capitalism. We need to shut down this Gitmo prison? Well, don't shut it down - we just need to start an advertising campaign. We need to call it, 'Gitmo, the Muslim resort.' Any resort that treated people like this would have ads all over the 'New York Times' trying to get people to come down and visit for some R&R, for some rest and relaxation. I do think it's important that there are feminist publications that are not dependent or only marginally dependent on advertising. The main purpose of advertising is to undermine markets. If you go to graduate school and you take a course in economics, you learn that markets are systems in which informed consumers make rational choices. That's what's so wonderful about it. But that's the last thing that the state corporate system wants. It is spending huge sums to prevent that. Traditional local advertising is not what retailers want. They want not just for you to see an ad - they want you to come into the store, to be a repeat customer and to spread the word. The market for local advertising is in the billions. Advertising's always been a considerable pressure on publishers. I love advertising, its idiocy just gives me pleasure. Advertisement is the Department of Marketing of the University. (Anatoly Yurkin) Cynicism is an advertisement for common sense. (Anatoly Yurkin) The alarmist advertises a counter-revolution. (Anatoly Yurkin) The panic around the biological threat was more effective than advertising blockchain and digital money. (Anatoly Yurkin) Data is just the beginning of the journey towards better advertising. (Duke Perrucci) Signs from above are targeted advertising from God. A brand is the loudest name of a trademark. Keep advertising and advertising will keep you. We are all advertising, all of the time. If you want to sell your car, what do you do? You clean and polish it and make it the best you can. Some people bake bread when they are trying to sell their house because the smell adds a friendly feeling. Even the priest, with all his or her fervour, is advertising God. Everybody is selling. There are rules in advertising, and those rules are self-imposed by the client companies because they don't want their products to be seen as dishonest. Advertising gets such a bashing from the world. At parties you are always asked, 'Aren't you just selling people things they don't want? I feel the film companies should pay for proper advertising to see that the movie will sell, instead of putting it on our backs. Google and Facebook, each in their own way, have revolutionized the delivery of advertising based on search and social networking, creating a sort of anti-Spam: targeted, relevant ads that a consumer might actually welcome rather than spurn. I was in advertising for years. That was cushy, you know? It's pretty cushy in a lot of ways, but I hated it. I'm Phil Knight, and I don't believe in advertising. American culture is probably the least Christian culture that we've ever had because it is so materialistic and it's so full of lies. The whole advertising world is just, it's just intertwined with lies, appealing to the worst of the instincts we have. I learned not to be so bitterly defeated when my fiction took a beating from editors. I learned in advertising to color in the lines and have my work done on time and to make it the very best it could be.