Claude C. Hopkins

Claude C. Hopkins

great advertising pioneers
Whatever claim you use to get attention, the advertisement should tell a story reasonably completeMore Claude C. Hopkins quotes [03/29/2018 05:03:36]
The writing of headline is one of the great journalistic arts. They either conceal or reveal am interestMore Claude C. Hopkins quotes [03/29/2018 05:03:36]
On most lines, making a sale without making a convert does not count for much. Sales made by conviction - by advertising - are likely to bring permanent customers. People who buy through casual recommendations often do not stickMore Claude C. Hopkins quotes [03/29/2018 05:03:36]
Advertising is much like war, minus the venomMore Claude C. Hopkins quotes [03/29/2018 05:03:36]
One may gain attention by wearing a fools cap. But he would ruin his selling prospectsMore Claude C. Hopkins quotes [03/29/2018 05:03:36]

Quotes of the month

Eugene Ryabyi The beautiful is the trace of God's touch. [10/19/2019 05:10:31] More


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Anatoly Yurkin Thinking is alienation. (Anatoly Yurkin) [10/06/2019 03:10:17] More


Anatoly Yurkin In 2030, those who are less than 30 years old today will think and act within the framework of the alienation economy. [10/09/2019 05:10:21] More